Reality is about to get a lot weirder in…The World According to Dave

By Press No Comments

Toronto Canada, May 5, 2020 – Pete Denomme, Executive Producer and CEO of Switch Animation announced today the formation of a partnership with Aron Dunn of Treason Media to bring The World According to Dave series, written and developed by Aron Dunn, to animated life. Jyotirmoy Saha of August Media will also join the production after a successful relationship with Switch on George of the Jungle.


In The World According to Dave an overly-imaginative 11-year-old, finds an alien device called the IMAGIN-ATRIX that brings his wildest daydreams to life. Now this pop-culture obsessed kid and his friends take adventures through their favourite comics, video games, movies and more. Each time Dave rewrites the world he faces a new challenge that he must overcome in order to reset the Imagin-Atrix. Reality is never going to be the same again.


The reality-bending adventures of Dave and his friends will leap off the page as a result of this newly announced partnership between Switch Animation and Treason Media. “It is indeed a pleasure to be working with Aron once again on this uniquely creative animated comedy concept,” said Pete Denomme.


“After recently working with Pete and the team at Switch Animation on a short film, I knew they were a perfect partner for Dave,” explains Dunn. “I’m thrilled that they want to be part of this riotous celebration of imagination. Pete’s team of amazing artists will render an eye-popping world that I’m sure audiences will want to leap into and join Dave on his adventures.”


This production is based on an idea by author Sylvia Medina and will be supported by David Wollos, co-founder of Think Tank Emporium.


Pete Denomme – Executive Producer/CEO – Switch VFX & Animation


Pete is CEO/Executive Producer of Switch VFX & Animation an award winning, artist owned, boutique studio whose focus is on service work, co-production and education. Recent credits include Altered Carbon (Netflix), Northern Rescue (Netflix/CBC), The Expanse (Amazon Prime), feature film Jigsaw, animated short Zoua, Welcome to the Wayne webisodes and fan favorite George of the Jungle (Teletoon).


Passions include producing inspiring storylines with collaborative partners like the upcoming animated short, The Perfect Project where a young boy’s autism is portrayed as his superpower. In addition, Pete inspires the next generation of digital artists through investment in the education platform The Animation Lounge and industry scholarships at five Canadian colleges.


Member of the Academy of Canadian Cinema and Television, Visual Effects Society (VES), Computer Animation Studios of Ontario (CASO), National Academy of Media Arts & Sciences (NAMAS) and the Alliance for Children and Television (ACT)


Aron Dunn – Creative Producer / Writer – Treason Media

An industry vet with nearly two decades of experience, Aron leads his merry band of rebels on their campaign of creativity at Treason Media. When he’s not crafting a killer pitch, or delivering his latest script, he is staying in touch with his “inner kid” by reading the latest comic books or playing the hottest console games. Over the course of his career, Aron has worked with Netflix, Disney XD, Nickelodeon, Teletoon, YTV, Treehouse, KiKA, and CBC Kids. He has also contributed scripts to numerous animated comedy series including Cupcake and Dinosaur, Super Wings, Chuck Chicken, Rusty Rivets, Pocoyo, Camp Lakebottom, Justin Time, Trucktown and The Insectibles. Prior to founding Treason Media, Aron held senior development roles with some of Canada’s most prolific and acclaimed producers, including Breakthrough Entertainment and Portfolio Entertainment.